/* Beyond Slides — one-page site
   Palette: indigo #2e0b67 (anchor) · magenta #b80686 (sparing accent) · white room.
   No framework, no build step, system fonts only. Mobile-first. */

:root {
  --purple: #2e0b67;
  --purple-dark: #1f0747;
  --magenta: #b80686;
  --ink: #1c1b22;
  --muted: #5d5b6b;
  --line: #ece8f2;
  --wash: #f5f3fb;
  --white: #ffffff;
  --maxw: 760px;
  --font: -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Helvetica, Arial,
    "Helvetica Neue", sans-serif;
}

*, *::before, *::after { box-sizing: border-box; }

html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; }

body {
  margin: 0;
  font-family: var(--font);
  color: var(--ink);
  background: var(--white);
  line-height: 1.6;
  font-size: 18px;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

img { max-width: 100%; height: auto; display: block; }

a { color: var(--purple); text-decoration: none; }
a:hover { text-decoration: underline; }

.wrap { width: 100%; max-width: var(--maxw); margin: 0 auto; padding: 0 24px; }

/* ---------- Header ---------- */
.site-head {
  padding: 22px 0;
  border-bottom: 1px solid var(--line);
}
.brand { display: inline-block; }
.brand img { height: 60px; width: auto; }
.brand:hover { text-decoration: none; }

/* ---------- Hero ---------- */
.hero { padding: 64px 0 56px; }
.hero h1 {
  font-size: clamp(2rem, 7vw, 3.1rem);
  line-height: 1.12;
  letter-spacing: -0.02em;
  font-weight: 800;
  margin: 0 0 4px;
  color: var(--ink);
}
.hero .accent-rule {
  width: 56px; height: 4px; border: 0; border-radius: 2px;
  background: var(--magenta);
  margin: 22px 0 24px;
}
.hero .sub {
  font-size: clamp(1.1rem, 3.2vw, 1.3rem);
  color: var(--muted);
  max-width: 38ch;
  margin: 0 0 32px;
}

/* ---------- Buttons ---------- */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 54px;
  padding: 0 30px;
  background: var(--purple);
  color: #fff;
  font-size: 1.05rem;
  font-weight: 600;
  border-radius: 999px;
  border: 0;
  cursor: pointer;
  transition: background .15s ease, transform .05s ease;
}
.btn:hover { background: var(--purple-dark); text-decoration: none; }
.btn:active { transform: translateY(1px); }
.btn-ghost {
  background: transparent;
  color: var(--purple);
  border: 1.5px solid var(--purple);
}
.btn-ghost:hover { background: var(--wash); color: var(--purple-dark); }

/* ---------- Sections ---------- */
section { padding: 48px 0; border-top: 1px solid var(--line); }
section.hero { border-top: 0; }
h2 {
  font-size: clamp(1.4rem, 4.5vw, 1.8rem);
  letter-spacing: -0.01em;
  font-weight: 700;
  margin: 0 0 18px;
  color: var(--purple);
}
section p { color: var(--muted); margin: 0 0 16px; max-width: 60ch; }
section p:last-child { margin-bottom: 0; }
.lead { font-size: 1.18rem; color: var(--ink); }

/* Services list */
.services {
  list-style: none;
  margin: 0;
  padding: 0;
  display: grid;
  gap: 14px;
}
.services li {
  padding: 16px 18px;
  background: var(--wash);
  border: 1px solid var(--line);
  border-radius: 12px;
  font-weight: 600;
  color: var(--ink);
}
.services li span { display: block; font-weight: 400; font-size: 0.95rem; color: var(--muted); margin-top: 3px; }

/* Why-me points */
.points { display: grid; gap: 22px; margin: 0; padding: 0; }
.point { padding-left: 18px; border-left: 3px solid var(--purple); }
.point h3 { margin: 0 0 4px; font-size: 1.08rem; color: var(--ink); }
.point p { margin: 0; }

/* Useful read teaser */
.read-card {
  background: var(--wash);
  border: 1px solid var(--line);
  border-radius: 16px;
  padding: 26px 24px;
}
.read-card .eyebrow {
  text-transform: uppercase;
  letter-spacing: 0.08em;
  font-size: 0.72rem;
  font-weight: 700;
  color: var(--magenta);
  margin: 0 0 8px;
}
.read-card h3 { margin: 0 0 10px; font-size: 1.25rem; color: var(--ink); line-height: 1.3; }
.read-card p { margin: 0 0 18px; }

/* Founder note */
.note {
  border-left: 3px solid var(--purple);
  background: var(--wash);
  border-radius: 0 14px 14px 0;
  padding: 22px 24px;
}
.note p { color: var(--ink); margin: 0 0 18px; max-width: none; }
.note .btn { margin: 0; }

/* Client logo wall */
.clients-label {
  text-transform: uppercase;
  letter-spacing: 0.1em;
  font-size: 0.72rem;
  font-weight: 700;
  color: #9a97a4;
  margin: 28px 0 20px;
}
.logo-wall {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 22px 40px;
}
.logo-wall .logo {
  display: inline-block;
  height: 26px;
  background-color: #8b8893;
  -webkit-mask-image: var(--logo);
  mask-image: var(--logo);
  -webkit-mask-repeat: no-repeat;
  mask-repeat: no-repeat;
  -webkit-mask-position: center;
  mask-position: center;
  -webkit-mask-size: contain;
  mask-size: contain;
  mask-mode: alpha;
  transition: background-color 0.2s ease;
}
.logo-wall .logo:hover { background-color: #2e0b67; }
.clients-agencies {
  font-style: italic;
  color: var(--muted);
  font-size: 0.95rem;
  margin-top: 26px;
}

/* Contact */
.contact .btn { margin-bottom: 18px; }
.contact-links { margin: 0; color: var(--muted); }
.contact-links a { font-weight: 600; }
.social { display: flex; gap: 12px; margin: 0; }
.social a {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 44px;
  height: 44px;
  border-radius: 10px;
  border: 1.5px solid var(--line);
  color: var(--purple);
  transition: background 0.15s ease, border-color 0.15s ease, color 0.15s ease;
}
.social a:hover { background: var(--purple); border-color: var(--purple); color: #fff; text-decoration: none; }
.social svg { width: 22px; height: 22px; fill: currentColor; display: block; }

/* ---------- Footer ---------- */
.site-foot {
  border-top: 1px solid var(--line);
  padding: 30px 0 48px;
  font-size: 0.9rem;
  color: var(--muted);
}
.site-foot .legal { margin: 0; }
.site-foot .legal strong { color: var(--ink); font-weight: 600; }
.site-foot a { color: var(--muted); text-decoration: underline; }
.site-foot a:hover { color: var(--purple); }

/* ---------- Article page (read.html) ---------- */
.article { max-width: 680px; padding-top: 8px; }
.article .kicker {
  text-transform: uppercase; letter-spacing: 0.08em; font-size: 0.72rem;
  font-weight: 700; color: var(--magenta); margin: 32px 0 10px;
}
.article h1 {
  font-size: clamp(1.7rem, 5.5vw, 2.4rem); line-height: 1.18;
  letter-spacing: -0.02em; font-weight: 800; margin: 0 0 18px; color: var(--ink);
}
.article .dek { font-size: 1.18rem; color: var(--ink); margin: 0 0 8px; }
.article h2 { font-size: 1.3rem; margin: 36px 0 12px; }
.article p { font-size: 1.06rem; color: #3a3946; max-width: none; }
.article .tip {
  background: var(--wash); border-left: 3px solid var(--magenta);
  padding: 14px 18px; border-radius: 0 10px 10px 0; margin: 16px 0;
}
.article .tip p { margin: 0; color: var(--ink); }
.article .byline { color: var(--muted); font-style: italic; font-size: 0.98rem; margin-top: 8px; }
.back-link { display: inline-block; margin: 28px 0 0; font-weight: 600; }

@media (min-width: 600px) {
  .services { grid-template-columns: 1fr 1fr; }
}